Bob Baker's The Buzz Factor
Music marketing tips and self-promotion ideas for independent songwriters, musicians and bands.
Bob Baker's Indie Music Promotion Blog
News, notes and ideas on music marketing, self-promotion, artist empowerment and more
October 28, 2010
FREE Music Marketing Tip Sheet - And Your Opinion Wanted
No opt-in required. Just download these free promotion tips and start using them.What's included in these six pages?
- Trent Reznor's Advice for Up-and-Coming Artists and Bands
- 10 YouTube (and Online Video) Tips & Tricks
- Holiday Music Marketing Angles That Will Grab Attention
- 19 Effective Twitter Update Ideas
- Engage Your Fans with These Simple Online Tools
- Breaking News About the New MySpace
There is a good reason, and I really want your direct input about it.
As you may know, I spend a lot of time scouring the Internet every day looking for the latest news, info and best practices on music marketing for independent artists.
A lot of those links I post on Twitter, Facebook, and other social sites. But even if you follow me on these sites, I bet you miss a lot of them.
Plus, who's got the time (like I do) to obsess about these things and sift through the avalanche of new marketing blog posts, articles, podcasts, videos and more that are posted every day?
After all, you need to spend time writing songs, rehearsing, recording, booking your next gig, and making sure your equipment is maintained. Not to mention eating, sleeping and ... Whew! The list goes on and on.
So here's my idea ...
What if I created a regular digest of the best new music promotion ideas, breaking news, success stories, highly useful marketing tips, and more?
It would basically be my top picks for the best of the best every week -- probably delivered four times a month as a PDF file like this one.
I'd also throw in some of my more in-depth articles along with some from my favorite authors and marketing bloggers.
My question to you is ... Would a Music Marketing Digest like this be of interest to you?
And would you be willing to pay a modest fee for it?
It takes a lot of time (many hours a week, believe me) to research this stuff and then package it in this format. So enough people would have to step up to the plate and be willing to invest a small amount to make this happen.
(I'm only talking about $10 a month per person. Anyone can afford that. But would YOU be willing to actually click the "Subscribe" button?)
Please do this:
If you are interested, send an email to MrBuzzFactor A-T Gmail DOT C*O*M (please rearrange those gobbled-up letters into a proper email address) with the words "Music Marketing Digest YES" in the subject line.
I'll put you on a special list of music people who want the Digest, and if the demand is sufficient, you'll be the first to know when I launch it.
Thanks for reading this free sample of my proposed Music Marketing Digest and hearing me out.
-Bob
P.S. I hope this works out for both of us, because I would love to create this for you on a regular basis. But I have to know that enough people want it and see the value. So let me know if you are one of them!
Get more tips like these when you subscribe to my free Buzz Factor ezine — the longest running music career tips email newsletter on the planet. Since 1995. Learn more about the free subscription here.Your email address will not be shared. Unsubscribe at any time.
posted by Bob Baker @ 11:56 PM
5 comments
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October 25, 2010
Get Your Name in My Next Book: "Guerrilla Music Marketing Online"
She is talking about what I started doing last week, when I opened the door to a way my readers and supporters can get their name in my next book -- and start reading it now!
What's all this then?

And I'm offering a way for you to get your name in it ... and also be part of a select Advanced Group to start reading it now and give me feedback that will make the final version (due January 2011) even better.
This newest title is called "Guerrilla Music Marketing Online" -- and I think it
will be my best resource to date.
I won't bore you with the details here. So go to the official Guerrilla Music Marketing Online page to learn more.
-Bob
P.S. Did you enjoy this blog post? Get more tips like these when you subscribe to my Buzz Factor music ezine -- the longest running music career tips email newsletter on the planet. Since 1995. Go grab your free subscription now.
Get more tips like these when you subscribe to my free Buzz Factor ezine — the longest running music career tips email newsletter on the planet. Since 1995. Learn more about the free subscription here.Your email address will not be shared. Unsubscribe at any time.
posted by Bob Baker @ 12:02 PM
0 comments
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October 21, 2010
Door-to-Door Musician: An Inspiring Story!
"Hi Bob. Here's a true story about a musician, his dream, and proof that opportunity knocks!"
I was on the verge of closing the email to read later, but something prompted me to continue. I'm glad I did.
I've often reminded aspiring musicians that there are many paths to success. There are no guarantees. What works well for one artist often will not work at all for another.
And some of the things that end up working seem so outlandish (and even foolish) at first glance. Such was the case with John's story.
The message continued ...
"There's a really talented kid named Scotty James who attended high school in Canada and decided after graduation that music would be his full-time job.
"Armed with only a guitar and a dream, Scotty humbly has been going door to door to people's homes busking for cash - ten bucks a song to raise money for his first album."
"He came to our house on August 27 late in the evening to play. I was a bit skeptical at first, but gave him a listen and paid the ten bucks. The kid honestly blew me away - unique voice and some of the catchiest songs. I was hooked. I told him I run a music company and admire his hard work."
John met with Scotty a few days later and told him he would be interested in working with him. But ... Scotty had to take on three challenges:
Challenge 1 - Take Nelly's popular hip-hop song "Just a Dream," do an acoustic version of it, and give it the Scotty James sound. Here's what Scotty came up with:
Challenge 2 - Go up to random girls at universities/colleges, sing to them and record it on video. John wanted to see their reaction to Scotty and his music. Here's what happened that day:
Challenge 3 - Go up to random people and sing to them on a city bus.
John continues ...
"On September 23, less than a month after Scotty James first knocked on my front door, we met with a record producer. Scotty is now in the studio recording his debut album, called 'Crazy.' He met all of my challenges and for that I am paying to record his album."
John ends by saying "That's proof that opportunity really does knock!"
What actions are you taking to create your own musical opportunities?
-Bob
Get more tips like these when you subscribe to my free Buzz Factor ezine — the longest running music career tips email newsletter on the planet. Since 1995. Learn more about the free subscription here.Your email address will not be shared. Unsubscribe at any time.
posted by Bob Baker @ 5:56 PM
1 comments
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October 12, 2010
Apple's New Artist & Band Guide to Ping
Read it below or on this page:
What do you think of Apple's new Ping guide? Do YOU find it helpful?
-Bob
Get more tips like these when you subscribe to my free Buzz Factor ezine — the longest running music career tips email newsletter on the planet. Since 1995. Learn more about the free subscription here.Your email address will not be shared. Unsubscribe at any time.
posted by Bob Baker @ 10:37 PM
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What About Bob?
Bob Baker is an author, speaker, teacher, indie musician and former music magazine editor dedicated to showing musicians of all kinds how to get exposure, connect with fans, sell more music, and increase their incomes.
Bob's Books
Guerrilla Music Marketing Online
129 Free & Low-Cost Ways to Promote & Sell Your Music on the Internet
Guerrilla Music Marketing Handbook:
201 Self-Promotion Ideas for Song-
writers, Musicians and Bands on a Budget
- Killer Music Press Kits
- Guerrilla Music Marketing, Encore Edition
- Online Music PR Hot List
- Indie Music PR Bootcamp
- Killer Music Web Sites
- How to Triple Your Music Income This Year
- Online Music PR Hot List
- How to Make a Living as a Full-Time Musician
- Do-It-Yourself Internet Music PR & Publicity
- How to Use Video to Promote Your Music Online
- 55 Ways to Promote & Sell Your Book on the Internet
- How to Publish Your Own Indie Book
Get Bob's Guerrilla Music Marketing Confidential newsletter, access to a monthly Music Mastermind conference call, exclusive interviews, and more when you join Bob's marketing program
FREE Music Tips Ezine
- Get Bob's Free Music Marketing Tips by Email. Find out more.
Connect with Bob on
Reprint Rights
- Click here if you'd like to run some of Bob's posts on your own blog, web site or e-zine.
Previous Posts
- Six Steps to Making Money with Music in 2012
- 11 Ways to Create Unforgettable Music Video Conten...
- Music Marketing Trends & 2012 Predictions - Part 2...
- The Best of Music Promotion Blog 2011
- 2012 Music Marketing Trends & Predictions - Part 1...
- Two Questions That Can Help You Sell More Music & ...
- DIY Music Career Advice from MC Lars
- How to Talk to Your Fans Using POV
- Steve Jobs: Let His Life Inspire YOUR Legacy
- New DIY Music Workshop Hits 5 Cities This Fall - C...
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